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2011 Sierra Innovation Summit Series – Part 2 of 6 Focus on Opportunities and Solutions In part 2 of the 2011 Sierra Innovation Summit Series, I want to address the theme of focusing on opportunities and solutions.  During the opening statements of the summit, the audience was reminded to "focus on the opportunities", "focus on the solutions."   This message should not be new to anyone yet it seems to surface often in light of knowing that for any industry to succeed, this set of rules must be included. As a new student entering the industry, you may very well have the solutions or even believe that you are the solution.  So what are we missing here that would prompt the reminders?  Perhaps it’s the overwhelming possibilities that come with solution generation.  But more importantly, not all possibilities are solutions. One of the common words of guidance that I've received from those who are successful in their green careers is that you must first ...

I was recently asked to comment on some of the skepticism toward the availability of job opportunities within the renewable and sustainable industries.  Both classifications are included as there is a difference, but for the sake of simplifying the message, we'll refer to the "Green" industry.  As an organization focused on accelerating opportunities within this industry, I was more than happy to help with the common goal. The Perspective Challenge The challenge is to decipher between the health of the job market relative to the overall economy and recognizing the true level of opportunities within the Green sector.  As broad as this subject is, you can choose to further dissect the viability of each industry within it (solar, wind, bio, [insert passion here]).  Given that elements such as political influence, local economies (consider the predominant industry as in the oil states, great example here ), regulations and incentives, acceptance of technology, effect...